EditMate 
Today, we’re talking about 10 types of camera angles you can use to make sure you capture visually interesting & dynamic footage for your next video. Our clients often ask us for video tips, either to use themselves when they’re filming or share with their Mobile Crew that uploads video clips to their projects with … Read more
A simple framework to use while brainstorming content marketing videos is to divide your potential video content into 3 categories: Pow, Push & Pull. This is also known as the Hero, Hub, and Hygiene framework — but we prefer the 3 Ps — sounds more action-packed and less related to flossing. Planning your content marketing … Read more
Good news: if you are using a phone to film a video, you have everything you need to record audio for your video, too! It’s super important to record high-quality audio, especially when filming interviews or testimonials. EditMate’s video editing service can always improve the sound of your video but it’s still best to record the … Read more
We’ve teamed up with Film Director Leef Parks to talk about a subject we all want to know: how to look good on video. Whether you’re creating a Year in Review Video, giving guidance for an Employee Spotlight, or planning to shoot a video interview with a customer, here are our best tips and tricks … Read more
When you hear the phrase “Year in Review video,” you probably think of big brands like Apple, Facebook, or Google that put together epic recaps for their giant companies at the end of each year. But did you know any business can make a great Year in Review video without having hundreds of employees or … Read more
If you’re looking for a way to conclude the year at work, we’ve got 3 holiday video ideas that’ll help your company both reflect AND celebrate. Because the end of the year is the perfect time to take stock of what your organization has accomplished and celebrate it: milestones reached, people helped or good times … Read more
A testimonial video has many benefits over a standard promo video. The major one is that it builds trust. Reviews are always a great thing to share because they’re trusted by consumers, whether they’re good or bad. And if you can get your reviews on camera, you’ll be able to make an effective piece of … Read more
If you’ve got a video production in the pipeline and you’re not sure whether you and your team have the skills or time to give it the finishing touches it deserves, it might be time to outsource video editing. There are several ways to do this, and choosing the right one is a matter of … Read more
If you’re looking for a piece of content that will expand your brand awareness, reach prospects in an engaging and trustworthy fashion, and act as a source of valuable feedback, a customer testimonial video is exactly what you need. A customer testimonial video is a step up from the classic sales pitch video, and we’ll … Read more
If you need a step-by-step guide on how to shoot a video interview, you’ve come to the right place. Shooting an interview video can be a straightforward and effective way to produce video content for your brand. Whether you’re capturing customer testimonials or spotlighting employees for an employer brand series — here’s a list of … Read more
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