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9 Rules of Video Composition for Business Videos

video composition

Producing videos (and therefore understanding video composition) has become an important part of growing a business. Keeping up with changes in the digital landscape has everyone learning new skills to gain new customers and connect with their community… And now, video is on everyone’s to-do list.  Whether you’re using it for a website, social media, … Read more

How To Find Affordable Video Production Services In 2022

cheap video production

The first question you might ask when looking for a creative and affordable video production company is how much does video production cost. Budget is usually a primary factor for most businesses when they’re searching.   Because the market is highly competitive,  it’s easy to find cheap video productions. It’s no secret that videos have … Read more

How to Outline an Explainer Video

explainer-video-outline

An explainer video is the #1 video every business, brand, and organization requires. In this post, we’ll show you how to outline an explainer video with a simple 6 point outline structure you can follow to create your own. In fact, we used this structure to create EditMate‘s explainer video! Whether you plan to use … Read more

EditMate as a Corporate Video Solution

editmate-corporate-video

Over the years, EditMate has evolved into a corporate video solution. While we’ve helped nearly every kind of business, brand, and organization create video, there are 2 major video production issues we’ve been able to help corporates solve. Keep reading to learn what they are and how we can help.   The corporate video industry … Read more

3 Holiday Video Ideas

The end of the year is the perfect time to take stock of what your organization has accomplished and celebrate it: milestones reached, people helped or good times had. And of course, our favorite way to do that has always been through video. We always create an annual recap of our favorite projects, watch 2020’s … Read more

5 Tips for Instagram Reels

instagram-reels

Instagram Reels are 15 to 30-second clips set to music. They’re designed to be quick, fun, and authentic. They’re also the perfect way to share videos that humanize your business. Reels are Instagram’s answer to TikTok. And because Instagram wants to beat TikTok, Instagram’s algorithm currently GREATLY prioritizes sharing Reels… So creating them is currently … Read more

Best SEO Practices When Uploading a Video to YouTube

best-seo-youtube

Did you know that YouTube is the world’s 2nd largest search engine? So not only should your business definitely be sharing videos on YouTube, but it’s important to make sure your YouTube videos actually get seen by your target audience. But SEO strategies are fundamentally different on YouTube, compared to other search engines like Google. … Read more