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3 Holiday Video Ideas

Holiday Marketing Video

If you’re looking for a way to conclude the year at work, we’ve got 3 holiday video ideas that’ll help your company both reflect AND celebrate. Because the end of the year is the perfect time to take stock of what your organization has accomplished and celebrate it: milestones reached, people helped or good times had. And of course, our favorite way to do that has always been through video!

At EditMate, we like to create an annual recap of our favorite projects. (You can watch 2020s here and 2021’s here!)

Not sure what kind of video you want to create? Here are 3 holiday video ideas that you can use to wrap up your year:

 

Thank You Video

Whether it’s thanking your loyal customers or your hardworking team, creating a Thank You Video is an easy way to express gratitude, show off your community, and end the year with warm, fuzzy feelings.

Ask your colleagues to film short video clips saying thank you (to whoever deserves to be thanked!) and cut them together into a friendly video perfect for sending to customers or sharing on social media.

 

Annual Recap Video

What were the highlights of the year at your company?

Maybe it was:

  • new products built or clients won
  • employee’s personal milestones (weddings, births, promotions, new hires)
  • creative ways your team stayed connected while working from home
  • innovative marketing/sales/outreach initiatives your company came up with
  • goals that your team reached

Whatever it was, gather any visual assets you have from the past 12 months that illustrate these highlights. They could be photos, videos, screenshots, or even zoom recordings.

Then, add a high-energy music track, and produce a fast-paced, upbeat video that recaps the year.  Include notes on custom text graphics you would like your Editor to add too, to call out specific things like numbers, percentages, or dates of important events.

Cheers to a New Year Video

An easy holiday video idea is to ask your community what their resolutions are or what they’re most looking forward to in the new year.

It can range from light-hearted ideas to ambitious goals.

Then, put together a fun compilation video of the best answers to showcase your community and share it on your social channels.

End with a call to action that wishes your audience a happy new year and lots of luck in the new year.

 

All of these ideas will produce a shareable piece of video content that will remind your audience about your brand in a fun way and brighten the end of everyone’s year.

Take inspiration from these 3 and start planning your perfect Holiday Video today!

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