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Instagram Video Cheat Sheet

instagram video cheat sheet

In case you haven’t noticed, Instagram has really been leaning into video.  For businesses creating videos, this means that Instagram is an excellent place to be sharing video content. Because Instagram is now prioritizing video in their algorithm, it gives brands that are sharing videos more opportunity to grow their audience and reach. So we thought we’d share a helpful Instagram Video Cheat Sheet for every kind of video post you can share on Instagram: Feed, Carousel, Stories, IGTV, Reels, and Live Videos…

This Cheat Sheet includes:

  • the best aspect ratio (width x length)
  • size options (both best and also accepted — but since Instagram compresses videos when uploading if you use the best resolution, video quality won’t be affected!)
  • hot tips for each type of video


Bookmark this page to refer back to our Cheat Sheet or click here to download a PDF version!


We hope our Instagram Video Cheat Sheet is useful!

For more Instagram video info, check out our other relevant blog posts:

5 Tips for Instagram Reels

How to make Instagram Story Ads

How to Optimize Videos for Instagram


Are you creating Instagram videos for your business? Contact us to learn how EditMate can help.


P.S. Follow EditMate on Instagram for more video tips.

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