Workplace Experience is no longer just about free snacks and ping pong tables.
It’s about creating meaningful, human-centered experiences that help employees feel connected, engaged, and excited to show up (whether that’s IRL or on Zoom).
And video?
It’s your secret weapon.
We’re breaking down 5 creative ways Workplace Experience teams can use video (especially the employee-generated kind) to boost connection, communication, and company culture — plus, how EditMate makes it all ridiculously easy.
1. Onboarding, But Make It Awesome
Let’s be real: most onboarding content is… pretty dry.
A PDF can only do so much.
But a video starring real employees?
Way more engaging.
🎬 Try this: Create a welcome video that features team members from different departments sharing fun facts, giving office tours, or dishing out their best “day one” advice. Bonus points if it’s filmed selfie-style. That authentic, casual vibe helps new hires feel like they’re already part of the crew.
💡 Pro Tip: Use EditMate’s platform to crowdsource footage from across your org and get it edited into a polished (but still personal!) video that’ll make HR proud and Legal sign off on it.
2. Celebrate the People Behind the Work
Workplace culture is your people. So shine a spotlight on them!
Shout out birthdays, work anniversaries, promotions, or just someone who crushed it on a big project.
🎬 Try this: Ask colleagues to submit short clips congratulating or celebrating their teammate. Weave those clips together into a highlight reel that makes them feel like a rockstar.
💡 Pro Tip: EditMate’s uploader makes it super easy for anyone (even camera-shy accountants) to record and submit clips — no logins or tech headaches.
3. Bring Events to Life (Even After They’re Over)
Hosted a killer offsite?
Threw a themed happy hour?
Don’t let it disappear into the Slack abyss.
🎬 Try this: Capture the vibes with a video recap. It doesn’t need to be super formal — a mix of phone clips, team selfies, and b-roll can totally work. A great edit can turn that into something employees actually want to rewatch and share.
💡 Pro Tip: With EditMate, you can request multiple versions of the same event video — think: a 30-sec sizzle for social, a 2-min recap for internal comms, and a vertical cut for Stories. All from the same footage.
4. Give Employees the Mic (Literally)
Your team has stories to tell. Let them tell them!
Whether it’s “a day in the life” of a distribution center worker or a product designer showing off their setup, these videos show the real employee experience.
🎬 Try this: Launch a “show us your day” series where employees submit quick videos sharing what their typical workday looks like. Keep it low-lift and authentic.
💡 Pro Tip: EditMate’s employee-generated content tools are built for this. No fancy equipment or scripts needed — just real people and real stories, polished by pro editors.
5. Boost Internal Comms with Personality
Newsletters are cool.
But video? Even cooler.
Use video to announce updates, introduce new initiatives, or share quarterly goals in a way that actually grabs attention.
🎬 Try this: Have a leader record a casual selfie video with updates (and maybe a cameo from their dog or toddler). Then, spice it up with motion graphics, music, and team shoutouts.
💡 Pro Tip: EditMate can help you turn raw footage into a scroll-stopping internal update that feels more TikTok and less TPS report.
TL;DR: Video = Culture Fuel 🔥
Workplace Experience teams are in the business of building connection, community, and culture — and video content is one of the most powerful (and fun) tools to do that.
EditMate makes it easy to collect authentic employee-generated footage and turn it into polished, purpose-driven content that helps your workplace feel like the awesome place it is.
Ready to create some scroll-stopping, culture-boosting content?
